Digital Marketing Jobs in Dubai

If you have expertise and skills in search engine marketing, online marketing, social media marketing and can make a successful digital marketing strategy for any small to medium even large corporations. Then there is a huge list of SEO Jobs in Dubai / Digital Marketing Jobs in Dubai (UAE) for freshers and experienced candidates. Digital marketing companies in Dubai making a lot of money due to intense competition in online marketing Dubai.

Digital marketing is an online version of mainstream marketing in the world. Internet marketing is replacing conventional marketing and it is growing day by day due to its importance and significance in the online business world. Digital Marketing Strategy helps any company or business to achieve specific digital goals through Search Engine Optimization, Social Media Marketing, and other online marketing channels.

Digital Marketing Job Description

Digital marketing is a huge platform where you can utilize all SEO and Online Marketing Tools to optimize and rank the required business or website according to the customer’s requirements in the given range of area locally or globally. Marketing is an activity adopted by a company or the person to promote its products or services. It includes online/offline advertising, promotions, selling, and delivering products to consumers directly or indirectly.

A digital marketing executive research the market trend, highlight the consumers’ behaviour, requirements, collect and analyze market research data. A successful marketing special build brand awareness through various marketing channels including online and offline marketing. Marketing executive present projects to clients and work with them to strategize and improve the material according to their needs.

Types of marketing jobs in Dubai

There are two types of marketing Jobs in Dubai:

  1. Offline Marketing
  2. Online Marketing

Offline Marketing

Offline marketing is the strategy adopted by the company to advertise its products or services through offline channels like TV Commercials, Radio Ads, Banners, Exhibitions, Promo Stalls, Billboards, Newspapers, Flyers etc.

Online Marketing

In online, the above mentioned offline channels do not exist. Online marketing / digital marketing is a new trend since the revolution of the Internet. Online marketing is all about selling products/services through digital channels such as the Internet and over the phone.

Types of digital marketing jobs in Dubai

Scope of Digital Marketing in UAE

Digital Marketing is the fastest growing industry in Dubai (UAE). Digital marketing is the most adopted medium of marketing and business branding in Dubai. The scope of digital marketing in UAE is prominent because Internet users have grown exponentially in UAE in the last 10 years. Internet marketing has open the door of opportunities for small businesses to larger corporations in the UAE.

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To launch a new product or market your brand products in Dubai needs a lot of hard work. There is very tough competition in the wholesale and retail market. Dubai is a big wholesale and retail market in the Gulf. And the competition is very high over here as compared to other Gulf states.  In other words, it wouldn’t be wrong to say that Dubai has become a world business hub.

How much does a digital marketer earn in Dubai?

The average salary for SEO jobs and digital marketing jobs in Dubai depends on the position of the appointed person and the company or corporation where he/she is employed. Salary for an experienced marketing expert in Dubai starts from 5000 – 10000 Dirhams/month plus commission and other benefits. However, most small establishments and businesses offer a target-oriented salary plus commission. If you achieve the given target within a time period or job criteria, your salary will increase automatically including commission and incentives.

Requirements for digital marketing jobs in Dubai?

The requirements for digital marketing jobs in Dubai require an extensive level of knowledge and skills in online marketing, digital marketing like Social Media, Search Engine Optimization (SEO), Search Engine Marketing, and Pay Per Click Advertising. A digital marketing expert should have a bachelor’s degree in marketing or business along with extensive knowledge in SEO, SMM, SEM and SMO. But some SEO and Social Media Experts doing great result-oriented online marketing in UAE with any specialize the degree in internet marketing. The interested candidates should have the following skills:

  • Strong Communication
  • Indoor / Outdoor Sales
  • Presentation
  • Management
  • Leadership Skills
  • Target-Oriented Personality
  • Flexible, Creative and Can Handle Pressure
  • Knowledge of Current Marketing Trends
  • Search Engine Optimization (SEO)
  • Internet Marketing Skills
  • Digital Marketing
  • Social Media Marketing
  • Computer Skills

Responsibilities of a digital marketing expert

  • Audit and analyze digital data to highlight key elements of a business website for optimization
  • Audit online and offline SEO for business website and report to management
  • Create an SEO and digital marketing strategy and implement it
  • Research keywords and develop a content marketing strategy
  • Conduct social media audits to make sure the best practices are being used
  • Develop link building, content marketing and social media strategies accordingly
  • Create and manage PPC (Google Ads), CPA, Facebook Ads and other paid marketing campaigns for a specified period of time
  • Evaluate for marketing campaign and ROI for marketing campaigns
  • Manage email and social media marketing campaigns
  • Consult, interview and hire third-party graphic designers, web designers and videographers to create unique and engaging content
  • Use Search Console, Google Analytics, Google Adwords, Ahrefs, Semrash and other online SEO tools
  • Drive organic and social traffic to the company website
  • Coordinate with the sales team to create marketing campaigns
  • Create and manage an online business presence as an e-commerce website

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